Traditionally, SAP has not been a leader in predictive analytics, at least not until its acquisition of Business Objects and the advent of SAP HANA. SAP has announced its plans to acquire KXEN, a provider of predictive analytics technology. KXEN is intended to complement SAP Predictive Analysis software, a workbench for defining, executing, and visualizing predictive analysis.
tie in churn and retention metrics to employee compensation packages both sale and service
to introduce new predictive capabilities to the portfolio of solutions for more than 25 industries, particularly data-intensive vertical industries such as telecommunications, retail, consumer products, manufacturing, and financial services. With these capabilities, SAP should give the traditional predictive analytics players— SAS, IBM SPSS, Pegasystems (formerly Chordiant ), Oracle (formerly Sigma Dynamics ), Infor Epiphany , and others—a run for their money.