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Direct 500, LLC
Direct 500In today's world of highly competitive distribution sales, businesses are looking for ways to improve their call center, estore and catalog sales

tracks effectiveness of marketing campaigns and promotions  multi-level source code that tracks how new customers are created and the source of each new order, providing valuable analysis data for the business.Integrating source codes with the Call Center and the eStore provides the business with an effective promotion and analysis tool set. For Example, an email blast with integrated source codes and promotions can automatically take the buyer to a special offer on the eStore, complete the shopping cart with the promotion and place the order in MAS 500 with no Read More

Enterprise Marketing Management (EMM)
The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively an...
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Documents related to » tracks effectiveness of marketing campaigns and promotions


Never Was A Story Of More Woe Than This Of RJR And Nabisco
The complex maneuvers involved in RJR’s divestiture of Nabisco will prove simple compared to the efforts required to join Kraft and Nabisco in a way that

tracks effectiveness of marketing campaigns and promotions   Read More
Analysis of Active Voice's Acquisition of PhoneSoft, Inc.
Active Voice will integrate all of PhoneSoft's functionality into their existing

tracks effectiveness of marketing campaigns and promotions   Read More
Infor’s Acquisition of PeopleAnswers Foregrounds Big Data Behavioral Analysis of Employees
Infor has announced the acquisition of PeopleAnswers, a company specializing in predictive talent analytics. PeopleAnswers’ application maps the behavioral DNA

tracks effectiveness of marketing campaigns and promotions   Read More
Enterprise Marketing Management (EMM) RFI/RFP Template
Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points

tracks effectiveness of marketing campaigns and promotions   Read More
Is the Ongoing Marketing Software Arms Race Justified?
Given the slew of marketing software acquisitions by a number of big players, TEC's principal analyst P.J. Jakovljevic rightfully asks whether the vendors

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Evaluating the Total Cost of Network Ownership
The upfront expenses of a network comprise only 19% of the total cost. The remaining 81% can sneak up on bank management, often unaware of some subtle TCO

tracks effectiveness of marketing campaigns and promotions   Read More
The Pain and Gain of Integrated EDI Part One: The Pain of Integrated EDI
The real action is in merging the influx of electronically transmitted data with existing information already being processed within the ERP system, and the

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The Value of Measuring End-User Experience from a Global Point of Presence
As businesses expand to different geographies and markets, they develop new types of online tools and services to ensure growth. As end users interacts with

tracks effectiveness of marketing campaigns and promotions   Read More
IBM Marketing Performance Analytics
The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions

tracks effectiveness of marketing campaigns and promotions   Read More
The Dollars and Sense of Web Identity Management: How SaaS Cuts the High Costs of Web Access and SSO by 75 Percent
IT infrastructure software has a well-established track record for experiencing frequent cost overruns and missed deadlines. Expensive software and extensive

tracks effectiveness of marketing campaigns and promotions   Read More
Building the Business Case for Operational Marketing
Over the past few years, many marketing departments have been involved in selecting and deploying analytical solutions, building marketing databases, and

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The Integrated Information Management Infrastructure: The Business Value of the Best-of-Suite Approach
Overlooking how an application fits into your overall IT landscape can lead to costly implementations. But addressing data management with middleware solutions

tracks effectiveness of marketing campaigns and promotions   Read More
Analysis of TeleCommunication Systems, Inc. Release of Menu Driven Wireless Web Capability For SMS
The advent of menu driven wireless web capabilities for SMS (Short Message Service) will allow carriers to offer their subscribers fully personalized web based

tracks effectiveness of marketing campaigns and promotions   Read More
Survey of SMB Manufacturers: Results Show ERP Contributes to Success
Sage North America today announced the results of a snapshot survey of small to medium business (SMB) manufacturers on the general health of their businesses

tracks effectiveness of marketing campaigns and promotions   Read More
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