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Vertical Marketing--What Is A Vertical?
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical

vertical retailors  Vertical? Introduction What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think. Vertical Marketing Read More...
ERP for Services (Non-manufacturing)
Typically, ERP systems designed for services industries offer modules that provide back-office support, customer relationship management, time management, expense management, resource management, a...
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Documents related to » vertical retailors


Going Vertical? Know the True Capabilities of Your Software
Vertical integration occurs when two companies in different parts of the supply chain merge to capture a larger share of the market. Such mergers often lead to

vertical retailors  Capabilities of Your Software Vertical integration occurs when two companies in different parts of the supply chain merge to capture a larger share of the market. Such mergers often lead to operational cost reductions, increased entry barriers to competitors, and expansion of core competencies. Vertical integration strategies are a key consideration for organizations looking to expand and control more of the supply chain. For example, consider a shoe manufacturer that merges with (or acquires) a chain of Read More...
Adsmart Blazes Vertical B2B Trail
Online advertising network Adsmart will be developing ad networks based on vertical business-to-business markets. This may reduce some of the variability of

vertical retailors  Blazes Vertical B2B Trail Event Summary Adsmart is a privately held company in which CMGI (Nasdaq: CMGI) has a majority stake. As an online advertising network, Adsmart's function is to bring advertising to websites. Adsmart has experience serving websites that are too small to manage their own advertising, although it does have many large brand name sites on their client list. Part of the company's added value is to match advertisers with websites whose surfership is likely to respond to the Read More...
Vertical Solutions Inc.-All About Field Service: Part Two
In a blog post last week, I talked about Vertical Solutions’ (VSI) offerings for field service management (FSM), including the company’s customer profile

vertical retailors  , I talked about Vertical Solutions’ (VSI) offerings for field service management (FSM), including the company’s customer profile, partners for extending the solution, and VSI’s big data capabilities. To expand on the company’s value prop and positioning, we recently had an in-depth candid discussion with VSI’s executive vice president (EVP) Kris Brannock. Ms. Brannock focuses on the strategy and direction of VSI’s product suite as well as establishing strategic business partnerships. For her Read More...
Vertical Solutions
Vertical Solutions, Inc. specializes in post-sales service management solutions. VSI develops, implements, and supports best-in-class Service Management and

vertical retailors  Solutions Vertical Solutions, Inc. specializes in post-sales service management solutions. VSI develops, implements, and supports best-in-class Service Management and Contact Center solutions, including VServiceManagement™, for customer support, field service, and mobile environments, VContactCenter™, for internal, external, and hybrid contact centers, and PowerHelp®. In addition, VSI has launched the Health Resources Group and the VHealthTracker™ application suite to further address the Read More...
IFS: Of Vertical Focus, and Customers’ Agility and Choice


vertical retailors  Of Vertical Focus, and Customers’ Agility and Choice My  blog post earlier this year discussed IFS AB ’s (OMX Stockholm: IFS) continued market success in spite of the tough economic milieu .  The IFS Applications suite is positioned as the intelligent Tier 1  enterprise resource planning (ERP)  alternative choice for customers seeking efficient  return on investment (ROI) . The company’s “agile ERP alternative” message is well received by the market and interest in its product remains Read More...
Noguska
Noguska LLC has provided custom software development and networking solutions for business and vertical industries since 1973. Its flagship solution, NolaPro

vertical retailors  solutions for business and vertical industries since 1973. Its flagship solution, NolaPro free web-based accounting software, is an internationalized multicompany business management, inventory, and e-commerce system aimed at small, mid-market, and enterprise-sized companies. As well, Noguska specializes in business migrations from Windows to Linux. The company is headquartered in Ohio, USA with satellite offices in Texas, USA and North Carolina, USA. Read More...
Oh, Right. E-commerce is About Buying and Selling, Isn’t It?
VerticalNet will acquire the capability to add state-of-the-art digital marketplaces to its collection of vertically oriented content sites.

vertical retailors  early entrant into the vertical B2B market business. It entered the space when digital markets were still in the future and set up as a content provider, with dozens of individual vertical sites. However, its marketplaces tend to be based on fairly simple models, while other verticals have been offering much more robust digital marketplaces. Also, the leading life sciences vertical, Chemdex, recently announced that it would rename itself as Ventro and devote itself to launching new verticals in a Read More...
Who Could Object to Faster, More Responsive Supply Chains?
Today, global manufacturers have all but abandoned traditional vertical supply chain management to adopt the more flexible horizontal and virtual supply chain

vertical retailors  chain management (SCM) constellation: vertical or lateral (horizontal) integration. APICS Dictionary (11th edition) defines vertical integration as the degree to which a firm has decided to directly produce multiple value-adding stages from raw material to the sale of the end product to the ultimate consumer. The more steps in the sequence, the greater the vertical integration, and a manufacturer that decides to begin producing parts, components, and materials that it normally purchases is said to be Read More...
Vertical Solutions Partners with CallCopy to Enhance Customer Experience and Field Service Management Platform
CallCopy and Vertical Solutions today announced a new partnership, agreeing to integrate CallCopy's cc:Discover Call Recording and Workforce Optimization suite

vertical retailors  Management Platform CallCopy and Vertical Solutions today announced a new partnership , agreeing to integrate CallCopy's cc:Discover Call Recording and Workforce Optimization suite with Vertical Solutions' cloud-based VServiceManagement and VContactCenter. Vertical Solutions is known for its field service management platform to which it has added the capability to create a library of customer interaction records. As a result, customers and client-facing employees can now access and reuse knowledge Read More...
“Act Vertical” vs. “Go Extinct” Retailers - Part 3
Part 1 of this blog series set the historical background for supply chain management (SCM) evolution and presented the advantages and shortcomings of vertical

vertical retailors  advantages and shortcomings of vertical vs. horizontal integration . The analysis then moved onto the generally embattled retail sector, where a select group of innovative retailers has found a “happy medium” approach to stay well above the fray. Kurt Salmon Associated (KSA ), the leading global management consulting firm specializing in the retail and consumer goods industries, dubbed this strategy “Act Vertical” in its seminal research study . The firm presented the highlights of the study at Read More...
ezONE Smart Enterprise Suites and vertical application suites including RFID
The company@s flagship product is the ezONE Smart Enterprise Suites (ezONE SES). The ezONE product series consists of the core platform, based on J2EE (Java

vertical retailors  Smart Enterprise Suites and vertical application suites including RFID The company’s flagship product is the ezONE Smart Enterprise Suites (ezONE SES). The ezONE product series consists of the core platform, based on J2EE (Java EE), and several vertical application suites. The core platform is scalable and provides the integration infrastructure for the ‘ez’ vertical application suites. The vertical suites consist of six main modules, which can work together, or separately. The ezCMS is a content Read More...
Addressing Channels and the Low-End Market
Microsoft announced plans to increase resources and provide new tools and offerings for MBS independent software vendors (ISV) and value-added resellers (VAR

vertical retailors  while attractive horizontal and vertical add-on products would remain unavailable and unknown to the wider MBS customer base or would remain unsupported by small, resource-strapped value-added resellers (VAR)/ independent software vendors (ISV). To remedy these problems, at Convergence 2005, Microsoft announced plans to increase resources and provide new tools and offerings for MBS ISVs and VARs, whereby all efforts are designed to accelerate the MBS Group's partner-driven vertical strategy, providing Read More...
DEVSYS DE MEXICO S.A de C.V
Vertical development for MBS solutions based on our experience, validated by our tax experts, developed using the latest technology and covering the

vertical retailors  MEXICO S.A de C.V Vertical development for MBS solutions based on our experience, validated by our tax experts, developed using the latest technology and covering the requirements set by local laws. Read More...

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