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CRM: What Is It and Why Do It? Part One: Historical Background
Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled by a set of applications that

what is ecrm  What Is It and Why Do It? Part One: Historical Background Historical Background Customer relationship management (CRM), a concept that has been around since the mid 90s, has its roots in the technology of sales automation and call center operations. At that time, it was thought that merging the customer data from the field (sales) with the call center interactions would result in more informed interactions with the customer. The concept resonated with user organizations and soon mergers and Read More...
Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » what is ecrm


Lipstream Speaks to Kana
Lipstream, the company that provides voice enabled chat to Excite, also supplies Voice over IP software to eCRM vendors. Kana is the most recently announced

what is ecrm  VoIP developer operates it? What does the consumer need to operate VoIP? How big is the consumer download? How much customization of your product will be required to provide the functionality my company requires? These questions will help develop a sense of the ROI on a VoIP enabled CRM product. Read More...
Is Something Fishy Happening To Your Website?
Freshwater Software offers powerful solutions for website monitoring. There’s a product or service for every budget and every type of site, and the customer

what is ecrm  of current data is what shows the existence of a problem, it is watching trends in data that can predict problems in the future. An analytic product that could analyze - or even only display - historical trends from the data that Freshwater collects could be quite successful among those customers who have recognized that performance problems marked by gradual degradation of service result in loss of user confidence, if not of the users themselves. Such a product should be leveraged through partnerships Read More...
Data Mining: The Brains Behind eCRM
Data mining has emerged from obscure beginnings in artificial intelligence to become a viable and increasingly popular tool for putting data to work. Data

what is ecrm  putting data to work. What is eCRM? Customer Relationship Management is an information industry term for methodologies and software that help companies manage customer relationships in a structured way. For example, an enterprise might build a database about its customers that describe relationships in sufficient detail. Ideally, the information in the database can then be accessed by management, salespeople, helpdesk personnel, and others to match customer needs with product plans and offerings, remind Read More...
The Quadstone System
Quadstone sells three products components within the Quadstone System: Decisionhouse, Transactionhouse, and Actionhouse. Decisionhouse is the flagship

what is ecrm  Quadstone System Quadstone sells three products components within the Quadstone System: Decisionhouse, Transactionhouse, and Actionhouse. Decisionhouse is the flagship product—it combines customer data discovery with automated predictive modeling. Transactionhouse is used to gather data from various sources (relational databases, operational data stores, log, and flat files) into the Quadstone System and perform the necessary data transformations in order to create a single customer view. Actionhouse Read More...
Is Your Business Ready for ERP?
While small businesses may be able to get by with spreadsheets, growing enterprises need to adopt new, better-suited technology such as enterprise resource

what is ecrm  a new ERP system? What are most important factors to consider in a modern ERP selection? Download this white paper now, for answers to these questions and more. Read More...
Vertical Marketing--What Is A Vertical?
What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical

what is ecrm  Is A Vertical? Introduction What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think. Vertical Marketing Read More...
Hiring on Assumptions Is Not Cost-effective
The importance of resource selection is undervalued in the software industry. But in fact, the resource selection process is directly related to software

what is ecrm  on Assumptions Is Not Cost-effective The importance of resource selection is undervalued in the software industry. But in fact, the resource selection process is directly related to software development mission success. The in-house interview process typically fails to achieve comprehensive in-depth skills assessment, and is not cost-effective. However, you can improve matters by integrating external technical skills assessment expertise into the hiring process. Read More...
Where is Oracle in the Product Lifecycle Management Software Market?
Oracle is in the processing of developing their product lifecycle management capabilities. The question is whether they will accomplish this through the

what is ecrm  Oracle has taken a somewhat more risky and expensive acquisition approach for certain functional areas, as demonstrated by the acquisitions of Siebel for CRM, G-Log for multimodal transportation planning and execution, and Retek for unique retail applications and expertise. PLM, however, seems to be a more difficult puzzle for Oracle to solve. Internal development and commitment to the PLM solution set continues in earnest, while any speculation that their game plan may include a PLM acquisition Read More...
Mobile Is the New Face of Engagement
By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. Mobile is not simply another device for IT to support with a

what is ecrm  Is the New Face of Engagement By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. Mobile is not simply another device for IT to support with a shrunken Web site. Rather, mobile is the manifestation of a much broader shift to new systems of engagement. Download this paper and know how such systems of engagement will help firms empower their customers, partners, and employees with context-aware apps and smart products. Read More...
Integration is the Name of the Game in Software Systems
This article, originally published in Engineering Times, on how companies are employing ERP is based on an interview with Ben Spencer, TEC’s Senior Director of

what is ecrm  of many different vendors. Whatever specific software or Web-based ERP solution you choose, carefully test and evaluate it first to be sure it's the right solution for your company, Spencer advises. Engineers should think about the business issues that are driving them to adopt an ERP system, document the unique requirements of their system, and develop checkpoints of software that will help them achieve their business goals. It's like going out and buying a suit, he says. A solution for one company Read More...
What Is EDI?
Electronic data interchange (EDI) is a general term used to explain computer-to-computer exchange of routine business documents, using an approved, standard

what is ecrm  Is EDI? Electronic data interchange (EDI) is a general term used to explain computer-to-computer exchange of routine business documents, using an approved, standard format, without human intervention. Understanding your primary goal is vital when beginning to implement an EDI system. Find out how your business can run more efficiently and effectively with an EDI solution. Read More...
When Passwords Aren't Enough: The Need for Strong Online Authentication That Is Easy to Use
For public-facing Web sites or those with a large consumer audience, finding a way to implement strong security that is easy to use is a great challenge. This

what is ecrm  Passwords Aren't Enough: The Need for Strong Online Authentication That Is Easy to Use For public-facing Web sites or those with a large consumer audience, finding a way to implement strong security that is easy to use is a great challenge. This paper examines the security threats associated with weak authentication practices on the Web, why businesses need to strengthen online authentication, and new approaches for delivering one-time passwords and two-factor authentication. Increase your Web site sec Read More...
Why Vyatta Open Source Networking is Better than Cisco
Why is Vyatta’s open source networking approach so successful? Because it is in touch with today’s users needs. By eliminating the reliance on specialized

what is ecrm  Vyatta Open Source Networking is Better than Cisco Why is Vyatta’s open source networking approach so successful? Because it is in touch with today’s users needs. By eliminating the reliance on specialized hardware, Vyatta’s open source, Linux-based approach to networking is changing the way networks are being purchased and deployed. With its strong community of users, Vyatta is challenging even proprietary networking vendors like Cisco. We challenge you to find out more. Read More...

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