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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 what is lead generation


Social Media for Lead Generation
Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and

what is lead generation  for lead generation. Learn what types of messaging work best on which channels.

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM) RFI/RFP Template

Marketing Automation, Resource Management, Digital Asset Management, Financial Management, Reporting and Analysis, Configuration Points, Integration Points, Platforms, Security, Administration, Lead Management, E-mail Marketing, Product Technology, and Support 

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CRM: What Is It and Why Do It? Part One: Historical Background


Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled by a set of applications that support customer-facing functions and management decision making. That may capture the essence of what CRM is, but it does not begin to capture why an end user organization should invest significant resources to pursue such an initiative.

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AribaLIVE 2012: What Was Jolly Good (and What Could Improve) - Part 1


A recent blog post talked about my attendance of the AribaLIVE 2012 user event and outlined the main premise of the event: Ariba has become a public cloud commerce network provider first and foremost, while also offering additional related spend management software as required. The vendor is striving to become a business-to-business (B2B) commerce version of Amazon.com and eBay to enable painless

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OKENA Pioneers Next-Generation Intrusion Prevention


Intrusion prevention has evolved as a smarter alternative to intrusion detection. Pioneer OKENA has mapped application behaviors into rules, and is using these behavior rules to prevent intrusions up front. This second-generation approach offers substantial bottom line savings, and frees up IT resources for other tasks.

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Replenishment: What Is It exactly and Why Is It Important?


Replenishment is an area within operations where retailers can find a competitive edge. Excelling at replenishment enables implementation of promotional, pricing, and assortment strategies. Also, profit can be gained by minimizing inventory levels and reducing lost sales. This increases time for analysis and special projects, as it’s no longer necessary to fight the fires of overstock and out of stocks.

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Why One Virus Engine is not Enough


There is no single antivirus engine on the market today that is the fastest and most effective at identifying viruses, spam, or other threats. According to a recent survey, 97 percent of organizations have antivirus software installed, yet 65 percent have been infected at one time or another since. One way to reduce the chance of virus infection is to install multiple antivirus scanners at the mail server level.

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Next-Generation VoIP Network Architecture


With network operators facing eventual equipment obsolescence in their existing narrowband public switched telephone networks (PSTNs), the Multiservice Switching Forum (MSF) expects that end-to-end voice over Internet protocol (VoIP) solutions will necessarily replace PSTNs in the medium term. What are the primary issues that must be addressed to define a large-scale VoIP network capable of supporting full PSTN equivalence?

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The Move to PCI Express in Next-generation Systems


The next-generation input/output interconnect standard for the PC industry arises from PCI Express and PICMG 1.3 specifications. However, as platforms change to incorporate these standards, they’re virtually eliminating space for high-end telephony boards. When building telephony solutions, vendors must be aware of the changes in these specifications so that they can better use current and future systems for communications applications.

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What Is Reporting? The Answer Might Surprise You


For medium-sized companies and large enterprises, reports typically are generated through reporting software. At its core, a report is simply a representation of that data. What reporting software boils down to is an application that pulls data from a repository and displays it in some meaningful way. Companies can now present their data—more kinds of data—with greater ease. Download this white paper to learn more.

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Vertical Marketing--What Is A Vertical?


What is vertical marketing? Vertical marketing is product and promotion efforts targeted at specific industries. Many benefits are derived from vertical marketing. These include messages that are better received, credibility, marketing budgets that go farther, less competition, etc. A common mistake is the failure to understand the verticals you choose to target. The definition of a vertical is not what the vendor thinks; it is what the prospects think.

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Reaping the Benefits of Next-generation Dashboards


The old approaches for collecting, assimilating, and delivering business intelligence (BI) data have not kept pace with today’s increasing demand for rapid decision making. Many companies use static reports and ad hoc queries, but fewer companies use dashboards and portals—which often lack the interactivity required for navigation and visualization of business data. Learn how a next-generation dashboard solution can help.

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