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 why social media


Why Life Sciences Companies Should Engage on Social Media
While most industries are rapidly adopting social media to engage with customers, the life sciences companies remain typically balk at extending social presence

why social media  Life Sciences Companies Should Engage on Social Media While most industries are rapidly adopting social media to engage with customers, the life sciences companies remain typically balk at extending social presence in a highly regulated environment. In view of recent Food and Drug Administration (FDA) guidelines on the responsibilities of life sciences companies monitoring social media, this paper intends to assist life sciences companies in determining the scope and potential impact of creating a socia

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Documents related to » why social media

Social CRM is Dead, Long Live Social Media Flavored CRM


Customer relationship management (CRM) is not and cannot really be social, since social means “of, relating to, or occupied with matters affecting human welfare” (definition taken from The Free Dictionary). In my opinion, CRM does not really affect human welfare, since it brings advantages only to its users and to the customers of the companies using it. In this blog post, I will explain why

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5 Ways to Effectively use Social Media to Conduct Your Job Search


In Using Social Media Tools for Recruiting Talent, I discussed how more and more businesses today are using social media tools for attracting and finding the right person to fill a position. This current post will focus on the job seeker. It’s no secret that the last few years has seen unemployment rates rise well above the norm. In fact, recent numbers show that—while things are slowly getting

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RIM Gets the Gist (of Social Media)


The recent acquisition of Gist by BlackBerry developer Research In Motion (RIM) prompted this TEC water cooler information session between TEC's Managing Editor Dave Clark and CRM analyst Gabriel Gheorghiu:DC: OK, even I’ve heard of RIM. What’s Gist? GG: The idea behind Gist was essentially to extend the inbox to the Internet and social world by putting together all contacts from

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Is Social Media Going to Kill Sales Cold Calling?


Are you still using cold calling for sales? Do you have a strategy when approaching potential customers over the phone or is it mostly a shot in the dark? Are you aware that you can use social media for sales, which has advantages over cold calling? In order to answer these questions, let’s take a look at how cold calling and social media can help you with three of the most important rules of

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New Version of TIBCO's Enterprise Social Platform: tibbr 4


tibbr 4 is the new version of what TIBCO calls its enterprise social platform. Beyond issuing a press release, TIBCO demoed the latest version of tibbr at the TUCON 2012 conference to showcase some of tibbr's new features—like the tibbr Enterprise Social Graph application programming interface (API) to allow partners and developers to build their own social applications, and tibbr

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1105 Media, Inc.


1105 Media provides business-to-business research and media content, focusing on technology, products, policy, regulation, and news.

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Zoho Joins the Social “Chatter”


The market for collaborative social networking software is getting ever hotly contested. Not long after Moxie Software announced its free Collaboration Spaces offering, Zoho, a provider of online productivity, collaboration, and business applications for businesses of all sizes, also decided to challenge the establishment of Jive Software, Microsoft Yammer, Salesforce Chatter, IBM Connections, and

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HIMSS Media


HIMSS Media provides content for health-focused IT communities. Its work includes publications, lead generation, and events.

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Why I Like Vanilla


Enterprise resource planning (ERP) software packages can be highly flexible, but custom configurations may cause more trouble than they’re worth when it comes time to upgrade your system. There are good reasons for keeping it simple, and understanding what your business requirements really are. Hugh R. Alley recounts his experience with ERP gone wrong and argues the merits of plain old vanilla, right out of the box.

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Social Media Today LLC


Social Media Today is an online community for professionals in public relations, marketing, advertising, and other fields. The community’s content is contributed by members.

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