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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing
Situating e-mail in a multichannel marketing plan is more complicated than it used to be. Where exactly does e-mail fit in the world of blogs, vlogs, and

yahoo mail inbox  podcasts—where MSN, Google, and Yahoo! call the shots? Marketers need to understand which strategies and tactics are most effective to ensure that their e-mails will be delivered, opened, and acted upon.

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

CRM for Financial and Insurance Markets

Customer relationship management (CRM) focuses on the retention of customers by collecting data from all customer interactions with a company from all access points (by phone, mail, or Web, or in the field). The company can then use this data for specific business purposes by taking a customer-centric rather than a product-centric approach. CRM applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services.  

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IBM Verse—An E-mail System with Social Intelligence


IBM announces IBM Verse, a different approach to enterprise e-mail that considers the many ways employees connect every day—e-mail, meetings, calendars, file sharing, instant messaging, social updates, among others—that promises to change the way people work.

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Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer


Most of your customers and prospects expect you to be involved in social media—and they’ll be more likely to do business with you if you are. So how do you expand your customer relationship management (CRM) strategy to engage social customers, and gain their trust? Discover how to integrate Web 2.0 social media tools and strategies into your traditional CRM efforts for better, more meaningful customer relationships.

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Safeguarding Your Email Infrastructure


Sophisticated techniques used by spammers make it challenging for e-mail security solutions to keep pace. Vircom’s modus technology addresses this issue with a solution that analyzes all inbound and outbound e-mail traffic to counteract spam, phishing, viruses, spyware, out-of-policy communications, and other e-mail threats. This white paper describes the technology's multi-layered architecture.

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Sendmail Takes Security to the Next Level with Version 3.0 for NT


Sendmail 3.0 includes the Sendmail Message Transfer Agent, a Mailing List Server, a POP3 Server and a Message Store.

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Anti-Spam Software: An Effective Way to Fight Spam.


Spam is unsolicited junk mail sent to you or your mail server. People who indulge in such activities are called spammers. These are sent by commercial advertisers who may offer dubious products, get rich schemes, products that do not suit your life style, promote illegal activities, etc. The intent here is to make you spend money. Almost 60% to 70% of spam is related to porn. There is another type of spammer who sends large number of e-mails that flood your mailbox or mail server. This white paper provides information about spam, losses caused by spam, how spam works and suggests key features that a good anti-spam software should have.

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Silverpop


Silverpop provides a scalable, integrated e-mail marketing and marketing automation platform. Silverpop PlacePunch offers the ability to manage location-based campaigns. This functionality takes advantage of location-based social networking (such as Facebook Places) to deliver content to customers that enter certain locations. The solution offers gamification features for marketers to engage customers.

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Outbound Email Security and Content Compliance in Today's Enterprise


E-mail is one of the most important communication mediums. However, its ubiquity has exposed enterprises to a wide variety to new risks. While a great deal is known about inbound message-borne threats, such as spam and viruses, relatively little attention has been paid to outbound e-mail content. This annual survey examines the level of concern in organizations; the technologies used to mitigate risk; and the state of e-mail-related policy implementation and enforcement.

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3 Reasons to Archive E-mail: Capacity and PSTs, Migration to Exchange 2010, and Compliance


E-mail is mission critical with corporate knowledge locked inside maiboxes. E-mail archiving solutions help organizations track e-mail transactions, restore inadvertently deleted messages, ensure compliance, and reduce storage demands. E-mail archiving software provides IT with the ability to manage data retention and enable ediscovery. Read this white paper to explore the issues of e-mail archiving and e-mail management.

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Dynamic Content in Action: DiscountBeautyCenter.com Case Study


DiscountBeautyCenter.com, an online supplier of brand-name beauty products, wanted to test the viability of using dynamic content to generate e-mail campaigns. Although the company previously had good results with Listrak’s batch and blast e-mail campaigns, it hoped that dynamic content e-mail would increase customer response and return on investment (ROI). Find out how it launched its most successful campaign ever.

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Improve Business Communications with PDF by E-mail


It is essential for users to be able to create and deliver secure, professional-looking e-mail communications which present a consistent corporate image. PDF software meets these needs. However, when considering PDF, users must determine if the solution enhances communications for all network users, and whether the solution integrates PDFs with other software packages, including e-mail, accounts, and customer relationship management systems.

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