2011 Customer Relationship Management Buyer's Guide: Innovations in CRM
Source:
Technology Evaluation Centers
Document Type:
TEC Buyer's Guide
Customer relationship management (CRM) has matured, and offers more choices than ever before. This buyer’s guide reviews the latest innovations in this software space, focusing on cloud, mobile, and social options, and includes a section on the range of customer-centric and process-oriented add-ons and applications available. The guide also includes valuable CRM resources, case studies, and a directory of CRM vendors.